Growth Marketing Lead (Founding IC)

Moon Engine is an AI-native recruiting-ops platform. We use autonomous agents to coordinate hiring decisions with governance, auditability, and continuous adaptation to user preferences.
We are hiring our first Growth Marketing Lead to build go-to-market from zero.
This position owns positioning validation, paid experimentation, funnel mechanics, customer-proof systems, and performance reporting. There is no existing marketing or RevOps function. You will build the growth engine from scratch.
This is a hands-on, experiment-driven role for someone who thrives in ambiguity and ships fast.
Open to candidates in the United States, Canada, United Kingdom, Australia, New Zealand, and Ireland. C2 English is required.
What You’ll Own

Validate ICP and refine positioning through rapid paid testing

Operate paid campaigns directly (Google Ads, Meta Ads, Reddit Ads)

Build and optimize full-funnel journeys (ads → landing → lifecycle)

Create and systematize customer-proof engines (UGC, testimonials, case snippets)

Stand up minimal lead capture, routing, and reporting infrastructure

Deliver crisp weekly performance insights tied to pipeline outcomes

Use AI and automation tools to accelerate segmentation, creative iteration, and operational workflows

Partner directly with founders on narrative, prioritization, and GTM strategy

Own end-to-end marketing for Moon’s relaunch

What We’re Looking For

Proven 0→1 B2B SaaS growth experience

Personally operated paid campaigns across Google and Meta (Reddit required)

Strong experimentation mindset (baseline → action → measurable lift)

Experience building proof/UGC systems tied to conversion and pipeline

Ability to set up lightweight lead routing and reporting without dedicated RevOps

High communication clarity — written positioning, metric storytelling, decision narratives

Demonstrated AI/automation workflows that created measurable impact

Tools & Platforms

Google Ads

Meta Ads Manager (Facebook / Instagram)

Reddit Ads

GA4 + UTM's + Weekly Dashboarding

Hubspot (or similar)

Clay

GenAI tools (ChatGPT-Class Models)

What Success Looks Like

Clear ICP validation within the first 30–60 days

Disciplined paid testing cadence

Funnel conversion improvements driven by messaging and proof

Repeatable UGC/customer-proof engine deployed across paid and landing

Simple, actionable weekly reporting tied to qualified pipeline

Interview Process:
Resume ReviewScreening InterviewFollow Up InterviewInterview with the CEO