Support Shepherd

SEARCHING FOR INDIVIDUALS OF FILIPINO NATIONALITY AND CANDIDATESPosition: PPC ManagerWorking Hours: Flexible, full-timeSalary Range: 1000-1600usd/monthSupport Shepherd is seeking a talented and experienced PPC Manager to join our team. As a PPC Manager, you will maintain a portfolio of our client accounts and ensure all routine tasks are completed in a timely manner. You’ll also be responsible for new campaign onboarding, which includes conversion tracking, GA4 setup, and hitting deadlines.Responsibilities:● Plan, execute, and optimize Pay-Per-Click (PPC) advertising campaigns across various platforms such as Google Ads, Google Display Network, AdRoll, LinkedIn, and other paid media channels.● Monitor campaign performance, budget allocation, and bidding strategies to ensure maximum ROI.● Conduct thorough keyword research to identify relevant and high-performing keywords for different campaigns.● Regularly analyze keyword performance data and adjust strategy accordingly to improve ad relevance and targeting.● Set up and monitor conversion tracking to measure the success of campaigns in terms of lead generation, sales, or other predefined objectives.● Analyze conversion data to identify trends, insights, and areas for improvement.● Generate regular and ad-hoc reports on key performance metrics, providing insights andrecommendations for continuous improvement.● Demonstrate the ability to troubleshoot issues, identify root causes of performance challenges, and implement effective solutions.● Compile performance notes and organize them, in order to send to the account management team.● Finalize and download AgencyAnalytics reports in collaboration with the account manager.Requirements● 3+ years of experience in PPC, SEM, Google Ads, etc.● Strong knowledge of Google Ads, Google Analytics 4 (GA4), and Google Tag Manager (GTM)● Marketing agency experience preferred● AdRoll, Meta Business Suite, and AgencyAnalytics experience is ideal● Demonstrate exceptional organizational, problem-solving, and communication skills● Excellent internal communication within all departments