Senior Growth Product Marketing Manager

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Growth Product Marketing Manager in United States.

This role offers an exciting opportunity to lead growth-focused marketing initiatives within a fast-paced, product-led environment serving millions of users globally. You will play a central role in driving trial-to-paid conversion strategies by combining experimentation, data analysis, and customer journey optimization. Working cross-functionally with product, UX, analytics, and customer experience teams, you will influence how users engage with digital experiences at scale. The position is ideal for a strategic and hands-on marketer who enjoys testing bold ideas, uncovering actionable insights, and building high-impact lifecycle campaigns. With strong exposure to experimentation frameworks, AI-powered tools, and modern SaaS growth practices, this role provides the chance to directly shape customer acquisition and retention outcomes in a collaborative and innovation-driven culture.

Accountabilities:

• Develop and execute growth marketing strategies focused on increasing trial-to-paid conversion for business and team users.
• Lead A/B testing initiatives across email campaigns, onboarding flows, and in-product messaging to optimize engagement and user experience.
• Create and refine lifecycle communication strategies using segmentation, personalization, and behavioral insights.
• Analyze campaign and product performance using analytics tools to identify trends, uncover opportunities, and improve conversion outcomes.
• Partner closely with Product, UX, Customer Experience, and Digital Acquisition teams to ensure alignment across the user journey and go-to-market initiatives.
• Design innovative onboarding experiences, nurture campaigns, and experimentation frameworks that support scalable growth objectives.
• Utilize AI-powered tools and automation technologies to improve marketing effectiveness, experimentation speed, and decision-making processes.
• Continuously evaluate customer behavior and market dynamics to recommend new growth opportunities and strategic improvements.

Requirements:

• Proven experience in product marketing, growth marketing, or lifecycle marketing within SaaS or product-led growth environments.
• Demonstrated success driving trial conversion and customer engagement through experimentation and lifecycle optimization strategies.
• Hands-on expertise with marketing automation and analytics tools such as Marketo, Pendo, Amplitude, Power BI, or similar platforms.
• Strong analytical and data interpretation skills with the ability to transform insights into actionable growth strategies.
• Experience designing and managing A/B testing programs across multiple digital touchpoints.
• Excellent communication and collaboration skills with the ability to work effectively across cross-functional teams.
• Self-driven mindset with strong problem-solving capabilities and comfort operating in fast-moving environments.
• Familiarity with AI tools and technologies supporting growth marketing, experimentation, and data analysis initiatives.
• Ability to balance strategic thinking with hands-on campaign execution and performance optimization.

Benefits:

• Competitive salary ranging from $89,600 to $100,000 USD based on experience, location, and qualifications.
• Fully remote-first work environment with flexible work arrangements and strong work-life balance support.
• Comprehensive healthcare coverage including support for dependents.
• Flexible paid time off policies, including additional quarterly self-care days and volunteer days.
• Paid parental leave and wellness-focused employee support programs.
• Home office setup assistance and remote work stipend.
• Free family account access for up to five members.
• Continuous learning and professional development support, including annual learning stipends.
• Inclusive, collaborative culture with peer recognition initiatives and employee wellbeing resources.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1