Webinar Marketing & Content Producer

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Webinar Marketing & Content Producer based in the United States.

This role sits at the intersection of marketing operations, content production, and demand generation, with a core focus on turning webinars into high-performing, multi-channel content engines. You will own the full lifecycle of webinar campaigns—from setup and promotion to post-event conversion and evergreen content repurposing. The position blends technical marketing execution with strong storytelling, ensuring every webinar becomes a long-term asset that drives pipeline and engagement. You will work across tools like HubSpot, Webflow, and analytics platforms to optimize performance and scale impact. A key part of the role involves transforming live conversations into blogs, nurture sequences, and SEO-driven assets that compound over time. This is a highly hands-on position for someone who enjoys both building systems and producing content that directly influences growth.

Accountabilities:

• Own the end-to-end execution of webinar programs, including registration setup, landing pages, email campaigns, and post-event workflows.
• Build and manage marketing operations infrastructure in HubSpot and Webflow, ensuring accurate tracking and seamless data flow.
• Design and execute email marketing programs including invites, reminders, follow-ups, and long-term nurture sequences.
• Transform webinar content into scalable assets such as blogs, on-demand pages, SEO content, and multi-channel marketing materials.
• Analyze performance data to optimize webinar attendance, engagement, and conversion into pipeline opportunities.
• Collaborate with marketing and growth teams to align webinar strategy with broader demand generation goals.
• Continuously test and improve messaging, workflows, and content performance using data-driven insights.

Requirements:

• 3+ years of experience in marketing operations, content marketing, or a hybrid B2B SaaS marketing role.
• Hands-on experience with HubSpot (emails, workflows, lists, reporting) and Webflow (landing pages and site updates).
• Experience managing webinars end-to-end, including registration setup, attendee tracking, and on-demand conversion.
• Strong writing skills with the ability to adapt tone across email, landing pages, and long-form content.
• Working knowledge of SEO and AEO principles, including keyword research and AI-search optimization.
• Familiarity with analytics and marketing tools such as Ahrefs, Google Search Console, or similar platforms.
• Ability to use LLM tools (e.g., Claude or equivalent) to enhance content production and workflow efficiency.
• Self-directed, organized, and comfortable owning a full program with minimal supervision.
• Bonus: experience marketing to SMB operators, fitness professionals, or gym owners.

Benefits:

• Competitive compensation aligned with contractor or part-time senior marketing roles.
• Flexible, remote-first work environment within the United States.
• Opportunity to own and scale a high-impact webinar-driven growth channel.
• Exposure to cutting-edge AI-powered marketing workflows and tools.
• Hands-on ownership across both strategy and execution in a high-growth SaaS environment.
• Chance to directly influence demand generation and pipeline creation through content.
• Collaborative culture focused on experimentation, learning, and continuous improvement.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1