SEO Specialist
South Africa, KenyaPosted 1 day ago
Description
SEO Specialist (Technical SEO, Keyword Research, Google Analytics, Ahrefs, SEMrush) – Remote | U.S. Hours
Position Type: Full-Time, Remote
Working Hours: U.S. business hours (flexible for audits, reporting, and campaign deadlines)
About the Role
We’re hiring an SEO Specialist to drive organic growth, search rankings, and inbound traffic across high-impact websites.
This is a hands-on, execution-focused role where you’ll own:
- Technical SEO performance
- Keyword strategy and content optimization
- Site health and crawlability
- Organic traffic and ranking growth
If you’re experienced with SEMrush, Ahrefs, Google Analytics, and technical SEO audits, and you enjoy turning data into measurable growth, this role is for you.
What You’ll Do
Keyword Research & SEO Strategy
- Conduct in-depth keyword research using:
- SEMrush, Ahrefs, Google Keyword Planner
- Map keywords to:
- Search intent
- Funnel stages
- Build content strategies aligned with organic growth goals
- Identify ranking opportunities and content gaps
On-Page SEO Optimization
- Optimize:
- Meta titles & descriptions
- Headings (H1–H3)
- Internal linking
- URL structure
- Implement schema markup (structured data)
- Ensure content is:
- SEO-friendly
- High-quality and readable
- Perform content audits and recommend improvements
Technical SEO
- Run audits using:
- Screaming Frog, Sitebulb, SEMrush
- Identify and fix:
- Crawl errors
- Indexing issues
- Broken links
- Duplicate content
- Improve:
- Core Web Vitals
- Page speed
- Mobile performance
- Manage:
- XML sitemaps
- robots.txt
- Canonical tags
Off-Page SEO & Link Building
- Develop ethical link-building strategies:
- Guest posting
- PR outreach
- Partnerships
- Monitor backlink profiles
- Identify and disavow toxic links
Analytics & Reporting
- Track:
- Keyword rankings
- Organic traffic
- Conversions
- Use:
- Google Analytics
- Google Search Console
- Build dashboards in:
- Looker Studio, Power BI, or similar tools
- Deliver weekly/monthly reports with clear insights
Collaboration
- Work closely with:
- Content writers
- Developers
- Marketing teams
- Provide SEO input for:
- Website redesigns
- Migrations
- New launches
What Makes You a Great Fit
- Strong balance of technical SEO + content strategy
- Data-driven with ability to turn insights into action
- Proactive and up-to-date with algorithm changes
- Strong communicator across technical and non-technical teams
- Detail-oriented with strong execution discipline
Requirements
- 2+ years of SEO experience
- Proficiency with:
- SEMrush, Ahrefs, Screaming Frog
- Google Analytics, Search Console
- Strong understanding of:
- On-page SEO
- Technical SEO
- Off-page SEO
- Experience with CMS platforms:
- WordPress, Webflow, Shopify
Nice to Have
- Experience ranking for competitive keywords
- Knowledge of:
- Schema markup / structured data
- Advanced technical SEO audits
- Experience with:
- International SEO / multi-language sites
- Background in SaaS, e-commerce, or content-driven businesses
Tools & Tech
- SEMrush / Ahrefs
- Google Analytics / Search Console
- Screaming Frog / Sitebulb
- Looker Studio / Power BI
- CMS platforms (WordPress, Webflow, Shopify)
What Success Looks Like
- Growth in organic traffic and impressions
- Improved keyword rankings (Top 3 / Page 1)
- Increased organic conversion rates
- Reduced technical SEO issues
- Strong ROI from SEO initiatives
Interview Process
- Initial Phone Screen
- Video Interview with Pavago Recruiter
- Practical Task (SEO audit or strategy exercise)
- Client Interview
- Offer & Background Verification
Apply Now
If you’re an SEO Specialist who thrives on rankings, traffic growth, and technical optimization, we’d love to hear from you.
Apply now and help scale organic growth through high-impact SEO strategies.
Apply Now
Take the next step in your career
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